Get More Local Business
Getting your business on the Google My Business Directory allows you to list in the Local Finder page and ultimately, with enough local SEO work, onto the snack pack top-three listing on page on for Google. For localised business providers this makes it very easy for your local customers to find you and contact you. It is estimated that more than half the searches performed on Google have local intent. This means that one in two people in Google are actually looking for local products or services. You are losing out on all of this traffic and business unless you get your Local SEO right.
Why Local SEO Is Important
Recent stats show that 64% of local customers use online search engines and directories as their main way to find local business; and with the ever increasing mobile users who use their smart phones or tablets on the go – this can only continue to grow.
Local listing have REVIEWS. With more and more choices your potential customer will often pick the business that he trusts the most. That trust can be earned by having good reviews from other people, listed right there on Google.
Usually Local SEO is a lot less time consuming and much more affordable than traditional SEO or paid advertising. If you are a smaller local business with a limited budget then this is the right digital marketing strategy for you.
What is Local SEO
A local business means someone who specialises in a particular geographic area – it can be as small as a suburb or as big as a whole city. Typically these will be service providers such as plumbers, window cleaners, locksmiths, roof repairs, local eCommerce sites, and so on. As well as local retail outlets and restaurants ( to name but a few) If this is you then it is vital to be found in the Local Search Results.
What Are Local Search Results?
When you do a search on Google for a LOCAL provider such as (say) “plumber Melbourne” ( or if your search for something that Google thinks is a local query) you will get extra local data at the top of the results page.
Usually located just under the paid Google Ads will be a “snack pack”. This is a box containing a map and featuring two or three local businesses.
There will also be a link to “more places” which takes you to the Local Finder Page – a Google Map page with more even local businesses listed.
These are the local results that Google thinks best fit your localised search query.
There are specific ways to get your business and its website listed on Google Maps and to get a good listing in the local search results. Fill in the form below and we will see what we can do to get this done for your business
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